Jun 5, 2009
Calling Venus, Calling Mars – Forbes.com
It’s easy enough to spot a girly cellphone–just look for bright finishes in shades of pink, purple and red. But is it possible to use a phone like a girl? Research says yes.
There are subtle but powerful differences in how men and women use technologies such as computers and Internet browsing. Men read more news; women drive e-commerce. Women typically do more semantic searches, typing in full questions rather than just keywords.
via Calling Venus, Calling Mars – Forbes.com.
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